Sports Management Italy for High School Students⚽🏎️

Course Description: Sports Management Italy for High School Students⚽🏎️

Sports Management Summer Program ⚽🏎️

Discover how the business of sport really works, inside two of the industries Italy leads the world in: football and motorsport. Over two weeks, students go behind the commercial engine of professional sport — how a top football club and a professional racing team are financed, how players and drivers are contracted, sponsored and turned into global brands, and how championships and events are built and sold. Taught by faculty who work inside leading sports organizations, with an HQ visit to a top Serie A club and behind-the-scenes access at a live GT race weekend.

📍 Location: Milan — with a race-weekend visit to an Italian circuit

👥 Ages: 15–18

🗓️ Summer 2027 (2 weeks) — Intake 1: Day Program 5–16 July | Residential Program 4–17 July

🗣️ Language of Instruction: English

Italy is the home turf of both industries: Serie A football and the €12.4bn Motor Valley, home to 188 racing teams. Football and motorsport are global, multi-billion businesses with fast-growing careers, and students learn them from the inside, in the country that plays a key role in both.

🌟 Why Choose Our Camp

✔️ Learn From Industry Insiders – Taught by faculty who work inside leading sports organizations.

✔️ Real Access – An HQ visit to a top Serie A club and behind-the-scenes access at a live GT race weekend.

✔️ Two Industries, One Program – Go behind the commercial engine of both professional football and motorsport.

✔️ Full Immersion – Residential students stay in a university residence, connect with peers from around the world, and live the business of sport 24/7.

🚀 Program Highlights

• ✅ 60 hours of lessons & company visits.

• ✅ Full academic journey: the business of football → the business of motorsport → a team capstone project.

• ✅ HQ visit of a leading Serie A team.

• ✅ Behind-the-scenes access at a GT race weekend.

• ✅ Visit to a leading sports apparel brand.

• ✅ Weekend excursion to Lake Como.*

• ✅ Choice of Day Program or Residential Program.

📋 What's Included

• All lessons & company visits (60 hours).

• Accommodation in Milan.*

• Full board (3 meals/day).*

• Excursions & cultural visits.*

• Certificate of completion.

• 24/7 staff supervision.

• Liability & Accident Insurance.

*These services are only available to students enrolled in the Residential Program. Airport transfers are available as a paid add-on (see Additional Services below).

🌍 Cultural Excursion (Residential program)

• ⚽ HQ Visit – A leading Serie A football team.

• 🏁 GT Race Weekend – Behind-the-scenes access at a live race event.

• 👕 Sports Apparel Brand Visit – See how a leading brand operates.

• 🌊 Lake Como – A special weekend excursion.

🎯 Model & Approach

The program blends business theory + real industry access + team projects:

• Foundations – club and team economics, contracts, sponsorship and commercial operations.

• Real-World Access – an HQ visit to a Serie A club and behind-the-scenes access at a GT race weekend.

• Applied Learning – how championships and events are built, sold and commercialized.

• Final Project – two team projects, pitched to a mentor panel: grow a top club's fanbase, and launch a new racing team.

🏗️ Structure of the Program

01 – The Business of Football: Clubs, Players and Revenue Club economics, player contracts and the transfer system, the academy model, and commercial operations.

02 – The Business of Motorsport: Teams, Drivers & Sponsorship Team economics and the sponsorship model, the anatomy of a team, driver management, and how championships are commercialized.

03 – Team Project: Grow a Club, Launch a Team Two team projects bring it to life — grow a top club's fanbase, and launch a new racing team — each pitched to a mentor panel.

🗓️ A Typical Day

This sample schedule shows what a weekday looks like for students on the programme. Times may vary slightly depending on activities or excursions.

Residential Program

🕖 Morning

• 07:00 – Wake up

• 08:00 – 09:00 – Breakfast

• 10:00 – 12:30 – Morning classes

🍽️ Midday

• 12:30 – 13:30 – Lunch

📚 Afternoon

• 13:30 – 16:30 – Afternoon labs

🧘 Early Evening

• 17:00 – 19:00 – Excursions / free time

• 17:30 – 19:00 – Welcome session (arrival day only)

🍝 Evening

• 19:00 – 20:00 – Dinner

• 20:00 – 22:30 – Supervised night activities

🌙 Night

• 23:00 – Lights out

Day Program (Monday–Friday): Morning classes 10:00–12:30, Lunch 12:30–13:30, Afternoon labs 13:30–16:30.

✈️ Special Days – Intake 1, 2027

• Arrival Day: 4 July

• Excursion Day: 11 July

• Check-out Day: 17 July

This balanced schedule combines structured learning, social time, and rest to ensure students stay engaged, energised, and well supported throughout their stay.

💡 Reasons to Participate

⚽ Learn the business of football and motorsport where Italy leads the world.

🏎️ Get behind-the-scenes access at a live GT race weekend.

🏟️ Visit the HQ of a leading Serie A club.

🌍 Make international friends with the same passion.

💫 Leave with real team-project experience, pitched to a mentor panel.

🏨 Accommodation Options (Residential Program)

📍 University Residence, Milan

• Single rooms with private en-suite bathroom.

• Common study areas, gym & social spaces.

• 24/7 supervision with staff.

• Safe, international community environment.

✈️ Travel & Access

Closest airports: Milan Malpensa (MXP), Orio al Serio (BGY) & Milan Linate (LIN). Airport transfers are available on request as a paid add-on (see Additional Services).

➕ Additional Services

To make your child's experience as smooth and flexible as possible, we offer the following optional services:

✈️ Milan Airport Shuttle — one-way / return:

• Milan Malpensa Airport (MXP): €150 / €300

• Orio al Serio Airport (BGY): €150 / €300

• Milan Linate Airport (LIN): €75 / €150

Reservations accepted up to 2 weeks before the arrival date. Transfers are shared with other students.

*�️ Extra Night: €150

🎓 Certification

• Certificate awarded upon course completion.

🔥 Don't just watch the game — run the business behind it. Join the community for Sports Management Summer Program in Milan.