Exclusive Summer Pre College Marketing Program for High Schoolers on Yale University Campus

Excursions at Yale University

• Yale Campus Tour
• New York City Day Trip
• Ropes Challenge Course
• Six Flags Adventure Excursion

Activities & Trips

Top: Since we are based in the heart of New England with access to the premier facilities offered by Yale University, this program will combine time in the classroom with visits around the New Haven area. Students will have the chance to experience interesting tourist and academic-related locations to help broaden their experience and expose them to one of the most exciting areas of the East Coast. Additionally, we’ll enjoy the fun attractions in the vicinity. All excursions are fully supervised by Summer Springboard staff.

New York City

• Students will venture into New York City for a day to explore the must-see sights of this thriving metropolis including Central Park, Top of the Rock, and Grand Central Station. There will also be some time for souvenir shopping.

New Haven, Connecticut

• While best known for Yale University, the city of New Haven has a bustling pedestrian life too with its numerous shops, cafes and top-rated restaurants. Some favorite restaurants are Yorkside Restaurant, Ashley's Ice Cream, and Shake Shack. There are also world-class museums available to students, such as the Yale Peabody Museum of Natural History, the Yale University Art Gallery and the Yale Center for British Art.

Six Flags New England

• Six Flags New England has over 100 rides, shows, attractions and is home to New England’s largest water park, Hurricane Harbor.

Track-Specific Excursions

• In order to take full advantage of everything New England offers, each academic program may take their students on related trips. The goal of these trips is to augment their study and exposure to a particular subject area. Previous visits have included: Yale New Haven Emergency Department, Supreme Court, Henry C. Lee Institute, Boost Oxygen, and more.

Excursions at Yale University

• Yale Campus Tour
• New York City Day Trip
• Ropes Challenge Course
• Six Flags Adventure Excursion

Activities & Trips

Top: Since we are based in the heart of New England with access to the premier facilities offered by Yale University, this program will combine time in the classroom with visits around the New Haven area. Students will have the chance to experience interesting tourist and academic-related locations to help broaden their experience and expose them to one of the most exciting areas of the East Coast. Additionally, we’ll enjoy the fun attractions in the vicinity. All excursions are fully supervised by Summer Springboard staff.

New York City

• Students will venture into New York City for a day to explore the must-see sights of this thriving metropolis including Central Park, Top of the Rock, and Grand Central Station. There will also be some time for souvenir shopping.

New Haven, Connecticut

• While best known for Yale University, the city of New Haven has a bustling pedestrian life too with its numerous shops, cafes and top-rated restaurants. Some favorite restaurants are Yorkside Restaurant, Ashley's Ice Cream, and Shake Shack. There are also world-class museums available to students, such as the Yale Peabody Museum of Natural History, the Yale University Art Gallery and the Yale Center for British Art.

Six Flags New England

• Six Flags New England has over 100 rides, shows, attractions and is home to New England’s largest water park, Hurricane Harbor.

Track-Specific Excursions

• In order to take full advantage of everything New England offers, each academic program may take their students on related trips. The goal of these trips is to augment their study and exposure to a particular subject area. Previous visits have included: Yale New Haven Emergency Department, Supreme Court, Henry C. Lee Institute, Boost Oxygen, and more.

Summer Springboard provides an airport shuttle service for $95 each way.

Students who arrive during the flight window 

• will be met by a SSB staff member. 

• will wait at the airport with staff until the end of the flight window

• will travel back to campus at the end of the flight window

Students who arrive before the flight window

• Will not be met immediately. Students must wait at the airport until the official arrival window.

Students who arrive after the flight window

• Will not be provided transportation to campus (with the exception of unexpected flight delays).

General Departure Info: On the last day of the program, students (who pay for the departure transfer - supplemental fee of $95) will be dropped at the airport at 10:00am, for flights departing from 12:00 and beyond. We cannot provide drop off service for flights earlier than 12pm.

Marketing is a rewarding, exciting, and challenging field. Not only will you learn what drives a business, but you will also learn what drives you and how to promote yourself and your skills. Marketers are always in high demand as it is vital to any business. In this course, you will learn how to understand customer needs by creating effective marketing strategies. Using real world-case studies, students will also develop branding and promotion for a specific product or service for a business and launch their own marketing campaign/website.

Program Highlights

• Learn the fundamental topics of Marketing by exploring subjects such as branding, consumer behavior, developing campaigns, and the basics of advertising
• Discover the many facets of marketing from supply and demand, cost and pricing, effective communication and the basics of social media strategies
• Understand what drives a business by creating key marketing strategies

Topics you'll explore

Course Structure:

Career Exploration

• Hear from Business professionals such as a Director of Marketing. Visit a marketing agency and a marketing department in a company

Program Options

• **Residential: **Includes: all meals, lodging, excursions, Academic Course, weekend excursions; Excludes: optional airport pickup/drop off service (available for an additional fee)
• Extended Day Course : Includes: lunch, dinner, excursions, academic course, programming from 9am to 8pm, weekend excursions; Excludes: lodging, breakfast
• **Day Course: **Includes: lunch, academic course, excursions, programming from 9am to 5pm, Monday-Friday; Excludes: lodging, breakfast, dinner, weekend excursions

-Airport Shuttle service 95 USD (Each way)

-Registration fee 99 USD (Included in course fee)